Document Type
Article
Source
Journal of Mixed Methods Research
Publication Date
2015
ISSN
1558-6898
Volume
9
Issue
1
First Page
51
Last Page
69
Abstract
The present study provides an example of the integrated data analysis technique of creating and interpreting merged profiles. By using this approach to merging data sources, we gained unique insight into goal disruption theory (GDT). Qualitative data suggest that military personnel harbor a wide range of desired end-states. Quantitative data support a component of GDT, suggesting that participants who have a strong need for desired end-state displayed greater purposive harm endurance. Interpretation of merged profiles revealed caveats to this relationship, in particular that not all end-states are equally motivating. Results illustrate the benefits of the integrated data analysis technique of creating and interpreting merged profiles. Utilization of the merged profiles illuminated relationships that would not have been exposed otherwise.
Rights
Copyright Sage Publications, 2015. All rights reserved.